01 Spread the culture of thanks
Who has never felt the warmth of being recognized by,
or granting recognition to, someone else?
A sign of gratitude passed from one person to the next,
each Joie carries a personal message — a hello, a bravo,
a thank you — and a chosen effigy.
Joies cannot be copied, only transmitted. Issued for one
euro each, they are not convertible: their value is not
economic but psychological.
02 Award medals of merit
Who has never dreamt of bestowing a lasting favour on a
few selected individuals?
Bearing a private effigy limited to their first recipients,
the Joies you issue become symbolic medals — a roll of
honour without administrative weight.
Suppose a student receives a Joie in the effigy of Sophie
Germain from an association championing women in science.
With the default effigy of Jean-Pierre Joussemet, whose
life inspired this system, she can still use this Joie to
thank her father for his past support.
03 Unite a group around a sign
Who has never been proud to share a sign common to a
group of like-minded people?
A private effigy becomes the symbol of the group. Its
members can pass Joies bearing this effigy among
themselves, and to anyone whom they deem worthy to belong
in spirit or in fact.
Imagine amateur sculptors whose club issues Joies bearing
Antoine Bourdelle to encourage them to propagate their
love of sculpture and their admiration for Bourdelle
through every transmission.