Losing a dear one or a person whom we admire is a source of sorrow. Yet it is also an opportunity for people to unite and celebrate the departed.

Minting "Joies" in memory of the latter to give to one's friends and family is to extend this moment of togetherness and to give birth to new life.

The association Pour la Joie itself has been founded to honor Jean-Pierre Joussemet (photo provided)